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11 products

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BEST GIVEAWAYS FOR TRADE SHOWS 2024

Trade show giveaways—it’s not just any swag, but rather, clever, custom-tailored merch that resonates with your audience. They are much more than mere handouts; they are silent brand ... READ MORE
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  1. Promotional Mercado Silicone Phone Lanyard
    Promotional Mercado Silicone Phone Lanyard
    #lm-eb9047
    As low as $2.75 each
    Minimum Purchase: 150
  2. Promotional Dalila Round Badge Holder
    Promotional Dalila Round Badge Holder
    #lm-vl3115
    As low as $4.55 each
    Minimum Purchase: 100
    • 24 Hour Rush
    Branded Divo Badge Holder with Clip
    Branded Divo Badge Holder with Clip
    #lm-vl3120
    As low as $1.15 each
    Minimum Purchase: 300
  3. Branded Dino Square Badge Holder
    Branded Dino Square Badge Holder
    #lm-vl3215
    As low as $3.99 each
    Minimum Purchase: 150
    • 24 Hour Rush
    Promotional Delfino Badge Holder with Crocodile Clip
    Promotional Delfino Badge Holder with Crocodile Clip
    #lm-vl3100
    As low as $1.15 each
    Minimum Purchase: 300
  4. Promotional Breast Self-Exam & Health Chart
    Promotional Breast Self-Exam & Health Chart
    #bic-40734
    As low as $0.97 each
    Minimum Purchase: 500
  5. Promotional Retractable Badge Holder
    Promotional Retractable Badge Holder
    #bic-65035
    As low as $1.56 each
    Minimum Purchase: 250
    • Sale
    Promotional GoodValue Retractable Badge Holder w Alligator Clip
    Promotional GoodValue Retractable Badge Holder w Alligator Clip
    #bic-65053
    As low as $3.88 $3.10 each
    Minimum Purchase: 250
  6. Promotional Dual Function Metal Badge Holder
    Promotional Dual Function Metal Badge Holder
    #bic-65056
    As low as $1.12 each
    Minimum Purchase: 100
  7. Promotional Promo Retractable Badge Holder
    Promotional Promo Retractable Badge Holder
    #bic-65068
    As low as $5.45 each
    Minimum Purchase: 500
  8. Promotional Square Metal Retractable Badge Holder
    Promotional Square Metal Retractable Badge Holder
    #bic-65176
    As low as $4.82 each
    Minimum Purchase: 150
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Showing Items 1-11 of 11 results

Trade show giveaways—it’s not just any swag, but rather, clever, custom-tailored merch that resonates with your audience. They are much more than mere handouts; they are silent brand ambassadors creating lingering memories and connections.

But what makes these promotional products truly impactful? It’s all about creating a lasting impression. Long after the trade show curtains close, a well-thought-out giveaway can evoke a recollection, a smile, or a conversation about your brand, turning a transient meet-and-greet into a durable brand recall. And let's not forget the power of staying on trend. With the market constantly evolving, infusing your giveaways with the latest trade, custom, and promotional trends can amplify your message, making sure that your brand isn't just heard, but also remembered and shared in today's lightning-paced marketplace.

What Are The Best Trade Show Giveaways?

Trade show promotional items are typically small, practical, and cost-effective, making them an attractive option for businesses looking to get their brand in front of potential customers.

Some common trade show giveaway ideas include pens, keychains, lanyards, magnets, stress balls, and tote bags. These items are customized with the company's logo or branding, and are handed out to attendees of the trade show or conference as a way to generate buzz and interest in the company's products or services. The best trade show giveaways are typically small and portable, making them easy to transport to and from trade shows. This allows businesses to reach a wide audience without having to invest a lot of time or money.

THE 10 BEST TRADE SHOW GIVEAWAYS FOR 2024

Making a good first impression is no easy feat, especially when relying on an elevator pitch in a trade show booth. Not only should you be selling your company through conversation, but you should also be utilizing promotional products to tell the story that you don’t have time to. With that being said, here are the best trade show giveaways to help tell your brand’s story.   

 

 

1. T-SHIRTS

The typical belle of the ball, t-shirts are one of the most inexpensive and effective means of telling your brand’s story. With that in mind, there are four elements to consider when choosing the perfect tee: material, imprint method, style and graphic design. You not only want a high quality material and trendy t-shirt style that users will turn to again and again, but you also want to choose the right design and imprint method to fit with your brand’s look and feel. The t-shirt shouldn’t be just another branded tee, but rather a means of expressing your brand’s intended message to the end-user.  

 

2. KOOZIES

Not only are Koozies a low-cost, branded item, but they are also a perfect way of ensuring your giveaway is going to be used, again and again. Tradeshow giveaways, without any thought put into them, typically end up in the trash or a junk drawer. Koozies are a useful giveaway, which means the end-user is more likely to keep them for a longer period of time. This means that you pay a small fee to produce a trade show giveaway that will receive new impressions every time it’s used, expanding the reach of the product well beyond the user you gave it to. 

 

3. TOTE BAGS

Perhaps the most practical item on this list, tote bags are useful in that they are the perfect method for individuals to use in order to carry their trade show giveaways, ensuring, at a minimum, that they will use the tote throughout the trade show. Beyond that, however, tote bags are more likely to be used outside of trade shows, so long as the bag is durable and the design is appealing to the end-user. For that reason, choosing the right tote bag will require some research into the receiving audience to ensure you’re making the right decision for maximum impressions.   

 

4. SUNGLASSES

How many pairs of sunglasses do you own? Odds are, the number is more than one. Sunglasses are a great giveaway because they are constantly in demand. While the demand is higher in the summer than in the winter, sunglasses giveaways are a perfect method of ensuring the center console of the end-user’s car is prepared for a sunny day, year-round. The higher quality the sunglasses, the more likely they are to be used, so make sure your logo is clear, yet subtle and don’t skimp on quality. 

 

5. PENS

The traditional pen is more likely to be kept, as an individual can truly never have too many pens. However, a traditional, cheap looking pen is less likely to be the end-user’s go-to writing utensil. With that in mind, choosing a pen that is unique, speaks to your brand and offers prime real estate for your brand’s logo will increase the likelihood that the recipient uses it for all of their writing needs. When it comes to pens, you should be differentiating yourself from the plastic ballpoint giveaway and focusing on a conversation piece that will get them talking, every time the pen is in use. 

 

6. POWER BANKS

When it comes to our over-attachment to our phones, running out of power is a bit of a problem. But with power bank trade show giveaways, your brand becomes the solution. These devices are necessary for travel, business meetings, seminars and simple, day-to-day life, which means that spending a little more to power up their lives is definitely in your best interest.  

 

7. FOOD

Treat yourself by giving away treats as your branded giveaway at the next tradeshow. More often than not, a long day of meetings, break-out sessions and walking the show can lead to fatigue and hunger, which is why your branded giveaway is going to be oh-so satisfactory. A downside to food giveaways is that they are disposable, so be sure to choose an inexpensive, keepsake box or other, reusable, branded container to store the food item(s) in so you can avoid this issue. 

 

8. STRESS BALLS

Stress seems to be a universal constant, so why not remove some of it while you can? Stress balls are a rather generic trade show giveaway, but when paired with the right messaging, design and imprint, they can be a real game changer. Speak to the stress-free working relationship you have with your clients, or use a unique, custom design to tell your story in a new and exciting way. Whatever the approach, creativity is key when it comes to this branded product. 

 

9. NOTEBOOKS

Always a giveaway worth taking note of, notebooks are practical in that most individuals use them, whether in the household or at work. The real game changer here, however, is choosing a notebook that’s going to leave the right message, so to speak. This means that if your organization has eco-friendly, corporate responsibility initiatives, the notebook you’re handing out should also be eco-friendly. If your brand is known for being at the height of all trends, then the notebook you choose should also be trendy and unique. Don’t just choose a notebook; pair the right notebook with your brand’s message.  

 

10. PHONE ACCESSORIES

Last, but certainly not least, phone accessories will always be in demand, as individuals are consistently growing more and more attached to their mobile devices. While the trends here may change, moving from ring holders to popsockets and charging cables to wireless chargers, the need will always exist. So take a look into the hottest phone accessory trends, get on board and you’ll have the perfect giveaway for your next trade show.

 

While the above list is a great starting point, choosing the correct promotional product is an art. Lucky for you, we have an entire section of Trade Show Giveaways that you can browse for inspiration, as well as a team of marketing gurus that would be happy to assist you in choosing the right promotional product to tell your brand’s story! 

Why Trade Show Promotional Items Are a Good Idea

  1. Promotional items for trade shows are practical and useful, which makes them more likely to be kept and used by the recipients. For example, a pen with a company's logo on it is something that people are likely to use on a daily basis, which means that the brand will be seen by the recipient and anyone else who sees them using the pen.
  2. Trade show giveaway items can also be a great way to engage with potential customers and build relationships. For example, businesses can use these items as part of a contest or giveaway, which can be a fun and interactive way to connect with attendees.
  3. Trade show promo items are a valuable tool for businesses looking to promote their brand at trade shows and other events. These items are cost-effective, practical, and can help to generate buzz and interest in a company's products or services.

Exclusive Product Launches: Making a Splash with Novelty

Nothing quite piques the interest of trade show attendees like the unveiling of a new product. It's the ideal stage for making your brand's latest innovation the talk of the town. By integrating exclusive product launches into your trade show plan, you leverage the excitement and anticipation that comes with novelty, creating a memorable experience that can set you apart from competitors.

Using Trade Shows to Debut New Products

Imagine the buzz generated when you reveal your latest offering in a room full of eager participants. Trade shows offer the perfect backdrop to introduce your innovations to a targeted audience. Utilizing this platform not only generates immediate feedback, but also gives you the upper hand in the market by creating an exclusive feel around your new products.

Engaging Attendees with Interactive Product Demonstrations

Engagement is the key to memorable trade show experiences. And what better way to engage your audience than with interactive demonstrations of your new product? Attendees are not only able to witness the marvels of your innovation but can also interact with it, which can significantly boost word-of-mouth marketing and inspire social shares.

  • Demonstrations allow for immediate feedback and user-generated content
  • Interactive experiences create lasting memories associated with your product
  • Hands-on interactions facilitate stronger connections between your brand and the audience

Tailoring Swag Bags to Highlight New Offerings

Swag bags are not just a collection of items; they're a curated experience for the recipient. By tailoring these bags to align with the debut of your new product, you ensure that each attendee leaves with a tangible piece of your brand's evolution. It's an effective strategy to convert the initial excitement into lasting brand loyalty.

At Blue Soda Promo, our swag bags are the perfect trade show giveaway for anyone looking to make a lasting impression. Each bag is filled with a variety of high-quality, branded items that are sure to delight and impress your audience. From useful items, like notebooks, water bottles, and phone chargers, to fun items, like stress balls, sunglasses, and stickers, our swag bags are guaranteed to please.

Not only are our swag bags packed with fantastic goodies, but they're also fully customizable to ensure that your brand stands out. Choose from a range of bag colors and styles, and add your logo or custom design to make it truly your own. And the best part? Our swag bags are not only a great way to show your appreciation to attendees, but they're also a powerful marketing tool. By providing your target audience with useful and fun items that they'll actually use, you'll increase brand recognition and customer loyalty long after the trade show has ended. So go ahead and make a statement at your next trade show with our custom swag bags - your attendees (and your brand) will thank you!

The Art of Assembling Swag Bags

Swag bags aren't just a collection of freebies; they're a curated experience that reflects your brand's value and creativity. Crafting the perfect swag bag is akin to assembling a puzzle, where every piece plays a critical part in delivering a coherent and delightful attendee experience. Let's dive into the strategy that makes a swag bag more than just a giveaway—it's a statement.

Choosing the Right Swag Bag Ingredients

Every item in your swag bag should serve a purpose, whether it's to showcase your brand, to be useful, or to generate a smile. The trick lies in balancing promotional items with practicality, ensuring each swag bag is a trove of treasures attendees are excited to explore. Approach your selection with a careful strategy that aligns with your overall branding and trade show objectives.

Themes That Speak to Attendee Personas

To ensure your swag bags hit the mark, consider theming them around the different attendee personas that flock to trade shows. For example, select a tech-themed bag for the gadget gurus, a wellness bag for the health-conscious, or perhaps a green-themed bag for the eco-friendly crowd. Themed swag bags not only demonstrate that you understand your audience, but also create a more memorable and personal experience.

Practical Tips for Swag Bag Success

  • Think usability: Choose items that attendees will want to keep and use, keeping your brand in their hands (and minds) long after the show.
  • Quality over quantity: A few high-quality items can have more impact than a bag full of forgettable trinkets. Select giveaways that reflect the quality of your brand.
  • First impressions matter: Invest in the swag bag itself. A sturdy, stylish bag can become an accessory they carry throughout the show and beyond.
  • Presentation is paramount: Arrange items in a way that's visually appealing when the bag is first opened, creating instant excitement for the recipient.

By treating your swag bags as a critical component of attendee engagement, you elevate the entire trade show experience. It's not simply about giveaways; it's about crafting a narrative that starts with a bag and ends with a lasting brand impression.

 

 

More Popular 2024 Trade Show Giveaway Categories

  1. Under $10

    This is a great place to start if you are looking for real value.

  2. Under $5

    Have a budget in mind? No problem!

  3. Appreciation Kits

    Let us put together a kit just for you.

  4. Swag Bags

    Check out these ideas for trade show swag bags.

Level Up Your Marketing with the BEST Trade Show Giveaways!

Get ready to kick your trade show presence up a notch and leave your competition in the dust. We've got the inside scoop on some seriously cool, creative, and trendy giveaways that will make your booth the talk of the town. From classic fun to cutting-edge coolness, we've got you covered with the most unique trade show giveaways around!

Cool Trade Show Giveaways

For those looking for good, old-fashioned fun, trade show giveaways, consider items like stress balls, fidget spinners, or personalized caricatures. These items are sure to bring a smile to attendees' faces and keep your brand top of mind long after the show has ended.

Trendy Trade Show Giveaways

If you want to really wow your audience with some great trade show giveaways, consider trendy items like wireless chargers, smart water bottles, or high-quality headphones. These items not only look cool, but they're also highly functional, ensuring that your brand stays with attendees long after the event.

Unique Trade Show Giveaways

For those feeling extra creative, there are endless possibilities for unique trade show giveaways. Consider things like personalized phone cases, mini succulent plants, or custom-made puzzles. The more creative and unique the item, the more likely attendees are to remember your brand and spread the word to others.

Budgeting: Maximizing Impact Without Breaking the Bank

When it comes to trade show giveaways, it's crucial to strike a balance between generosity and budget-friendliness. Wondering how to delight attendees while also keeping your wallet happy? The key is in strategic planning and savvy allocation. Let's dive into some smart tips for budgeting your promotional items.

How to Budget Effectively for Promotional Items

First thing's first: set a clear budget. Understand how much you can afford to spend on trade show giveaways as part of your overall event strategy. Then, prioritize items that will not only capture attention, but also serve a practical purpose—ensuring your brand stays in the minds (and hands) of potential customers. Don't forget to consider long-term benefits over one-time exposure.

Cost-Saving Tips for Ordering Custom Items in Bulk

One of the easiest ways to cut costs without compromising on quality is by ordering in bulk. Suppliers often offer discounts on large orders, so it's worth investing in a bigger quantity if the giveaway item is a sure hit. Additionally, think perennial—choose items that won't go out of style and could be used for future events if you have leftovers.

Budget Allocation for Different Tiers of Giveaways: General, VIP, and Ultra-Exclusive

  • General Giveaways: Allocate a portion of your budget to items that are cost-effective and can be distributed widely. Think branded pens, keychains, or eco-friendly totes.
  • VIP Giveaways: Set aside funds for higher-end items reserved for key prospects or important clients. These could include branded tech gadgets or customized stationary.
  • Ultra-Exclusive: For top-tier connections, consider premium gifts that make a statement. Allocating a smaller budget for items like luxury branded headphones or bespoke leather goods will ensure these high-value contacts remember you.

Being mindful of your giveaway tiers not only helps in budgeting, but also allows you to target your promotional efforts effectively.

Trending: Popular Giveaway Items

As trends evolve, so do the hot-ticket items everyone's clamoring for at trade shows. In the world of giveaways, staying on top of what's popular can set your booth apart. Let’s dive into the trending products that are making waves and why they might just be the perfect choice for your next event.

Sustainable and Eco-friendly Options

It's clear that sustainability isn't just a trend; it's a movement. Attendees are increasingly attracted to brands that show they care about the environment. Among the eco-friendly favorites are branded tote bags. They’re not just practical; they also send a positive message about your brand's commitment to reducing single-use plastics.

Tech Gadgets

In our digital age, tech gadgets have become the go-to for companies looking to impress. Whether it’s a USB drive with your company’s logo or a portable power bank, these practical and modern items are often highly appreciated. They keep your brand at the forefront of recipients' minds every time they charge their device or save a file.

The Rise of the Practical, Modern Giveaway

Trade show attendees love practicality. The rising stars in the giveaway game are items that blend innovation with function. Think branded water bottles, smartphone stands, and notebooks made from recycled materials. When selecting your giveaway, consider how it can make participants’ lives easier while still displaying your brand prominently.

  • Eco-friendly branded tote bags
  • Tech gadgets like USB drives and power banks
  • Functional products like water bottles and eco-notebooks

Remember, the best trade show giveaways are those that participants will use long after the event wraps up. Make your selections count, and you'll extend your brand’s reach far beyond the trade show floor!

Top Trade Show Giveaway Categories

KOOZIES

STRESS BALL

PENS

SUNGLASSES

 

The Best Brands For Trade Show Promotional Products 

Looking for some seriously stylish and high-quality trade show promotional products? Look no further than the fantastic brands like Contigo, Bic, Ogio, Gildan, and Cutter and Buck.

When it comes to promotional trade show products, these brands are truly at the top of their game. From sleek and functional water bottles and coffee mugs from Contigo, to high-quality pens and markers from Bic, to stylish and practical bags from Ogio, you'll find everything you need to make a lasting impression at your next trade show.

But it doesn't stop there - Gildan and Cutter and Buck also offer a fantastic range of trade show merchandise that will keep your brand top of mind long after the event. From promotional t-shirts and hoodies to high-end polo shirts and jackets, these brands offer top-quality apparel that your attendees will love to wear.

Understanding Your Target Audience

Let's dive right into the heart of the matter: who exactly are you handing these giveaways to? It's crucial to paint a clear picture of your ideal visitor. Are they industry veterans, or new on the scene? Tech-savvy millennials, or professionals who appreciate the timeless over the trendy? Grasping what they truly desire will set the stage for a giveaway that resonates.

Identifying the Ideal Visitor Profile: Who are they and what do they want?

Determining the profile of your target audience is more than a thought experiment; it's a strategic move. By understanding their age, occupation, and their challenges, you can customize giveaways that hit the mark every single time. And remember: the goal is to make your brand memorable, not just another logo on a discarded trinket.

Tailoring Giveaways to Meet the Needs and Interests of Attendees

Once you pinpoint who's walking the trade show floor, it's time to match your giveaways to their interests. This isn't just about cool gadgets or flashy gizmos. It's about crafting an experience that sticks. Consider practical items they can use, or unique ones that start conversations. That way, your brand stays in their minds—and hands—long after the event wraps up.

The Psychology Behind Impactful Giveaways: Tangible Reminders of Your Brand

Sure, everyone loves free stuff, but there's psychology at play here too. An effective giveaway is a tactile anchor, a concrete reminder of your brand's story and values. When your giveaway aligns with what your audience values, it's not just another item—it's a token of the brand experience. It's what keeps your company in their thoughts when decision-making time comes.

  • Think purpose, not just polish – choose items that carry practical value as well as aesthetic appeal.

  • The element of surprise can work wonders—try to delight, not just deliver.

  • Engage their senses, and you'll linger in their memory. That's the real power of a tangible giveaway.

 

Conference Giveaways for Every Industry

Travel

Consider giving away personalized luggage tags, portable phone chargers, or travel-size toiletry kits. These items are not only practical, but they also align with the needs and interests of your target audience.

Healthcare

Items like stress balls, branded water bottles, or first aid kits are great conference booth giveaways for those in the healthcare industry. These popular conference giveaways not only promote your brand but also demonstrate your commitment to the well-being of your clients and customers.

Construction

Attendees will love promtional tool sets, safety glasses, or reflective safety vests. These items not only show that you're serious about safety but also serve as a practical reminder of your brand and services.

Education

Consider conference booth giveaways like branded backpacks, personalized notebooks, or branded water bottles. These items are not only practical for students and educators alike, but they also align with the values of education and lifelong learning.

Finance

Convention giveaways like branded calculators, branded USB drives, or high-quality pens will be perfect for those in the finance or banking industry. These popular conference giveaways demonstrate your commitment to professionalism and attention to detail.

Creating Brand Awareness: Beyond the Trade Show Floor

Ever wonder what happens after the trade show ends? The best trade show giveaways are the ones that continue to remind attendees of your brand long after the event is over. It's about making your brand a constant in your customers' lives, transforming a momentary encounter into a lasting relationship. Let's explore how you can elevate your promotional items from mere souvenirs to indispensable brand ambassadors.

Ensuring Your Giveaways Keep on Giving: Usability and Long-Term Appeal

It's not just about the flashiness of the item, but rather, it’s about its lasting value. When selecting trade show giveaways, think practicality. How can your item seamlessly fit into the daily routines of your attendees? From eco-friendly water bottles to tech gadgets that solve everyday problems, if your giveaway resonates with their lifestyle, your brand stays top of mind.

Case Studies: Giveaways That Became Talking Points

  • Reusable Tote Bags: Emblazoned with a clever, brand-centric design, these bags often venture beyond grocery runs, turning every errand into a subtle brand promotion.
  • Quality Apparel: A well-made, stylish t-shirt can have attendees practically volunteering for your brand's advertorial runway, displaying your logo wherever they go.
  • Smartphone Accessories: Useful tech add-ons, like branded power banks or phone stands, frequently resurface in offices and homes, prompting conversations about the source — your brand.

Transforming Attendees into Brand Ambassadors Through Giveaways

Remember, each giveaway is a potential social media share waiting to happen. By providing items that attendees want to show off, you're not just distributing products; you're also creating a social buzz. It's about crafting giveaways that are not just handed out, but genuinely wanted. When you hit the right note, your attendees do much more than just use your products; they become voluntary brand ambassadors, proudly associating themselves with your brand identity and values.

Lead Generation: Converting Giveaways into Growth Opportunities

Let's talk about transforming those snazzy trade show giveaways into a powerhouse for growth. Yes, those freebies can do more than just attract a crowd. With the right moves, you can turn them into a lead-generation machine!

Using giveaways to capture attendee information

It's a trade, really. Attendees get a nifty gift; you get their contact details. It's all about creating an enticing reason for them to share. Set up a clever way for attendees to register for a giveaway – perhaps a must-have item or a grand prize drawing. This little exchange can fill your CRM with potential leads faster than you can hand out a flashy gadget.

Interactive giveaways that lead to database building

Interactive giveaways are like catnip for engagement – think quizzes, games, or social media contests that require some form of contact information to participate. Not only do these activities create buzz, but they also seamlessly build up your database. And if you're savvy with your follow-up, that database becomes a goldmine for future marketing campaigns.

Evaluating the ROI of your giveaway strategy

Look, it's not just about how much swag you hand out; it's about what comes back from it. Did those fancy pens turn into signed contracts? Keep an eye on your follow-up campaign's success rates and how many leads became clients. By understanding the ROI of your giveaways, you can hone your strategy to ensure your trade show investment is working as hard as you are.

  • Tip: Use a unique promo code on giveaway items to track how they're driving sales or sign-ups after the event.
  • Reminder: Always analyze attendee engagement – which items got people talking, and more importantly, which ones got them to take action?

Trade Show Giveaway FAQ

What is the goal of a trade show?

The goal of attending a trade show is to network and make connections with potential customers, partners, and other industry professionals. It's also a great way to show off your products and services, and learn about what's new and exciting in your field. Plus, it's just plain fun!

How can marketing giveaways items for trade shows help with that?

Promotional giveaways are an essential part of making trade shows successful. They help to attract people to your booth, and give them something to remember you by. Plus, they're a fun and easy way to get your brand in front of a large audience. And who doesn't love free stuff?

Do trade shows and marketing giveaways work?

Yes, trade shows and marketing giveaways can be effective tools for increasing brand awareness, generating leads, and boosting sales. When done right, trade shows provide an opportunity to showcase your products or services, connect with potential customers, and network with industry professionals.

Marketing giveaways, such as branded pens, tote bags, and other promotional items, can serve as tangible reminders of your brand, keeping your business top-of-mind long after the trade show has ended. They can also create a positive association with your brand, as attendees are likely to feel grateful for receiving a free gift.

It's important to note that trade shows and marketing giveaways require a thoughtful and strategic approach to be successful. You need to carefully select the right trade shows to attend, create engaging and eye-catching booth displays, and choose the right giveaways that align with your brand and resonate with your target audience.

Make sure to follow up with leads after the trade show and continue to build relationships with potential customers to turn leads into sales. While trade shows and marketing giveaways can be effective, they are just one piece of a larger marketing strategy and should be used in conjunction with other tactics to achieve your overall business goals.

How can you improve traffic to your booth?

Bring out the big guns and get those visitors flocking to your booth like seagulls to a french fry stand! First things first, let's talk about the tried and true method of trade show booth giveaways. Who doesn't love a good freebie, am I right? Consider things like branded pens, tote bags, or even tasty treats like candy or popcorn to draw in the crowds.

But why stop there? Let's take it up a notch and really make your booth the talk of the show. How about hosting a raffle or contest with a sweet prize, like a free trip or high-end gadget? Or, get creative with interactive experiences like a photo booth or virtual reality game.

If you really want to stand out, think outside the box with unconventional giveaways like personalized caricatures or mini succulent plants. And don't forget about the power of social media - encourage visitors to snap and share photos with your booth using a unique hashtag for a chance to win even more prizes.

With a little creativity and some well-chosen booth giveaways, you'll have a line of eager attendees wrapped around your booth in no time. Let the fun (and the traffic) begin!


Need assistance in picking the perfect giveaway? We’re here to help! Our promotional product experts are available for product ideation, creative imprint design and assistance with adhering to your corporate budget. Just chat with us or give us a ring at 888-206-3047; we’ve been desperately waiting for some human interaction, so you’ll actually be doing us a favor!

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